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When calling was practiced, the female in the relationship held most of the power because men came to see house with her parents present.
But when dating replaced calling, the males held most of the power, for they paid for the date, drove the automobiles, and came by the girl's house only to pick her up.
Anyway, these ads ran in such titles as Mc Call's, Ladies Home Journal, and Good Housekeeping.
They seemed — at least to this man's untrained not female, not-1950s eyes — to solve absolutely nothing.
Calling and dating are so intrinsically different it is hard to imagine how the transition from one to another was even made.
Firstly, calling was practiced with the intention of finding a suitable husband for a young lady; whereas, in dating, this was, and still is, not the primary goal.
Back in the salads days of post World War II American, Kotex took it upon themselves to present young ladies with truly perplexing multiple choice dating advice ads.
I've collected as many of them as I could find — all via the wonderful craptoy Flickr page, a page that contains 22 sets of over 5,000 unique vintage images, including well over 1,000 adverts.Dating essentially replaced the practice of calling which was the primary way of courtship before the mid-1920's.When a man "calls" upon a woman, he usually shows up at her house during an "at home" session and presents his card to the maid who then gives it to the young lady.Dating had actually been around for a while before the 1950's, but since the presence of the teenager became ever more prevalent and public, dating became more and more popular and routinized.Millions of teenagers in the 1950's went on one or more dates per week. If a girl of thirteen years had not started dating yet, she was considered a "late bloomer" by societies standards (Bailey 48).She then is given the option of accepting his call by letting him in or rejecting it by making up an excuse as to why she cannot see him.Tags: Adult Dating, affair dating, sex dating