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In April 2016, MTV announced it would start to return to its original music roots with the reintroduction of the classic MTV series MTV Unplugged.
It was launched in 1996 and is now part of the Viacom 18 Media Pvt.
Ltd based in Mumbai, a 50/50 joint venture operation between Viacom Inc. MTV India is one of the oldest music television networks in Asia.
Several music programs originating outside of the US, including Australia's Countdown and the United Kingdom's Top of the Pops, which had initially aired music videos in lieu of performances from artists who were not available to perform live, began to feature them regularly by the mid-1970s.
In 1974, Gary Van Haas, vice president of Televak Corporation, introduced a concept to distribute a music video channel to record stores across the United States, and promoted the channel, named Music Video TV, to distributors and retailers in a May 1974 issue of Billboard.
MTV (originally an initialism of Music Television) is an American cable and satellite television channel owned by Viacom Media Networks (a division of Viacom) and headquartered in New York City.
Launched on August 1, 1981, At first, MTV's main target demographic was young adults, but today it is primarily teenagers, particularly high school and college students.
MTV has spawned numerous sister channels in the US and affiliated channels internationally, some of which have gone independent, with approximately 90.6 million American households in the United States receiving MTV as of January 2016.
Several earlier concepts for music video-based television programming had been around since the early 1960s.
Most of the programming on the channel is in Hindi.
MTV India creates shows across genres of music (Coke Studio, MTV Unplugged), reality television (MTV Roadies, Splitsvilla) and youth-based sitcoms (MTV Reality Stars). In 2016 MTV Indies was replaced by music channel MTV Beats.
In recent years, MTV had struggled with the secular decline of music-related cable media.Tags: Adult Dating, affair dating, sex dating